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FLORIANÓPOLIS
Tourism
Early-2026 tourism mix shifts: fewer Argentines, higher foreign spend
A local economic brief citing Fecomércio-SC says Argentine participation in Santa Catarina’s early-2026 season is down, with a sharper proportional decline reported in Florianópolis. At the same time, the note mentions higher per-visitor spending among foreigners—hinting at a “fewer but higher-spending” dynamic. For hospitality and rentals, the nuance matters: demand volume and demand quality don’t always move together. If confirmed across broader datasets, this could influence pricing power, guest profiles, and the kind of experiences that win attention (curated, premium, convenience-forward).
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